Designing user journeys focused on conversion and experience. From UX brief to validated mockups, every interface is built around the end user — whether a dealership completing a tender, a vehicle owner, or a customer purchasing a luxury piece of jewellery.
Creating wireframes and process diagrams, modelling user journeys. Briefing and overseeing graphic design production, then validating deliverables with the client.
Co-creating the web visual identity with the Art Director, tailored to luxury codes. Selecting, adapting and customising WordPress templates to reflect the Viltier universe: typography, colour palette, product layout and premium shopping experience.
Co-designing the user experience for the luxury jewellery segment: product navigation, brand storytelling, reassuring checkout flow and continuous friction-point optimisation to maximise conversion on a high average basket.
Creating user journeys tailored to the portage salarial target audience. Briefing and coordinating with design teams to ensure a smooth experience aligned with conversion goals.
Systematic review of non-compliant submissions for each campaign: identifying root causes (instruction clarity, input steps, document validation). Implementing a continuous improvement cycle of the user journey to reduce application errors.
Revising and optimising the user journey for each new bi-annual campaign, incorporating new product offers and lessons from the previous one. Goal: maximise customer satisfaction and minimise manual processing load.
Designing a seamless journey from the point of discovery to online purchase: QR code entry point, context-specific landing page, e-commerce funnel optimised for high average basket products (mattresses, bed bases).
User journeys, wireframes, conversion optimisation — let's build your experience together.